You can assign an entrance animation, which activates the first time the page is loaded and the row, column, or module comes into view.
The default is None.
To add an animation
Click the ADVANCED tab in the Module, Row or Column that you want to animate.
Click the Animation dropdown and choose an animation type
Set the Delay
How long before the animation starts, in seconds
Set the Duration
How long the animation lasts, in seconds.