How to plan your online Marketing

Now that you’ve got your website setup and ready to grow with your business, here’s how you can keep engaging with your current customers and gain new ones at the same time.

REQUIRED SETUP

WordPress website


Active Blog, News or other area that is similarly structured.

Mailchimp Account and subscriber list


Business Facebook Page


Instagram Account

OPTIONAL

A Signup form on your website can add new users to your Mailchimp contact list.


Show your most recent Blog or News post on the Home page of your website.

EXTRAS

Stand out from the crowd with custom animations, stickers and custom video effects and graphics.

Organize and plan your online campaigns in advance.

ideas

WEBSITE / BLOG
It all starts with a well written and engaging article. Include photos, video etc.


E NEWSLETTER
Tell your contact list about your new article, share a link, excerpt, current sales, projects and events. Include social media links.


FACEBOOK
Share an excerpt and photo from your article. Include a link to the article on your website.


INSTAGRAM / YOUTUBE ETC
Choose one more network to share an excerpt and photo from your article. Include a link to the article on your website the article on your website.

Keep a potential client engaged until they’re ready to make contact.

How to develop an engagement path:

The Client is interested in learning more
but is not ready to make contact.

contact

You’ve reached the GOAL!

This is when you want to keep the client
engaged with new content and calls to action
using THE PROCESS outlined on the
previous page.

Use our free Online Marketing Calendar to plan your year:

Marketing Calendar Sample