Why you should invest in onsite SEO

When deciding on your marketing budget and where to put the focus, consider the following statistics from Search Engine Land, the online authority for SEO information. Average Conversion Rates by Channel 5% Organic Search 4% Email Marketing 4% Paid Search 4% Social Media Businesses receive and average of 5 Clicks from Organic Search vs 1…

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Add a new user to your Google My Business Account

If you’ve claimed your Google My Business listing you can add new users to help you manage the account. There are 3 main roles that you can assign to users: Owner Manager Site Manager   ABOUT ROLE CAPABILITIES… Expand Capability Owner Manager Site manager Add and remove users     Remove Business Profiles    …

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How to use Facebook to promote your Business

Facebook is a great place to connect with customers. Facebook has some great tools to promote your business for no charge, and if you decide to advertise on Facebook, they offer some affordable options. How Facebook for Business works Personal Profile/ Account You must have a Personal Facebook Account to create a Business Page. Your…

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How to use Instagram

  How to use social media to market your business Expand Use networks like Instagram, Facebook and YouTube as part of an organized marketing plan that includes your website and e-newsletters.   Facebook     MailChimp   Visit our Blog to learn more Instagram is the most popular way to share photos. Create an Instagram…

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How to create a PayPal Account

If you have an online store and want to lower your start up costs, having customer transactions processed off-site by PayPal is a good solution. A browser lock (SSL Certificate) is not needed when PayPal is your payment processor. PayPal is a popular online payment gateway that facilitates online transactions. QUICK LINKS: What are the…

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