Frequently Asked Questions
Our goal is to empower people!
If you want to learn more about the web and getting the most out of your website (any website) then this is the place for you! We want to educate entrepreneurs, business owners and anyone wanting to garner online attention.
Let us know if you have a question, and we’ll post the answer here:
What is WordPress?
WordPress is a Content Management System that allows us to built a completely customized “Theme” for you and makes it easy for anyone to add new content. WordPress powers nearly a quarter of all the websites online. It’s Open Source Software meaning that no corporation owns the coding and its free to use. There are hundreds of thousands of free and premium “add-ons” that allow WordPress to be extended to do literally almost anything you can dream up.
How much does a website cost?
All websites are not created equal. A higher price doesn’t always mean a better product and a well built website doesn’t have to be expensive. Fortunately, you’re reading this and we’ll give you some tips to help you decide on the right path for you. Make sure you don’t get taken advantage of by educating yourself.
If your budget doesn’t allow for having a custom website built, you still have some options available. Instead of using one of those (well marketed) solutions like wix or the like choose WordPress (see above description). You’ll get a far superior website that ranks way higher in the search engines.
What is Search Engine Optimization?
SEO is a process of ensuring that a website is effectively ranking on the search engines, like Google. It means proper keyword, heading and image usage, and a purposeful built website structure that clearly communicates your content to the search engines that are crawling the internet.
How can I get my website to the top of Google?
We get this question a lot. The first thing you should be aware of this that there are normally two – four distinct spaces on a Google search results page. Depending on which space you’re referring to, there are specific things that can be done to help increase your ranking. Having an effective search engine optimization plan, having many positive reviews and getting other websites to link to your website.
Why does it say “Not Secure” next to my website?
Some browsers show “Not Secure” in the address bar next to website addresses that aren’t secured using an SSL License. An SSL License encrypts all the interactions and data send from a user on your website to the server hosting the website. It’s required for websites that accept credit cards and it’s desirable to have one as Google favours websites that are secure.
How can Social Media be used to market my business?
Social media platforms are a great place to reach out to your current customers and find new customers. Keep posts on brand, post “meaty” content on your website and share it to social networks. Content on social networks has a limited life and anything substantial should be added to your website. This allows for archiving of your content and enables the content to help your search engine optimization.